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08/27/2007 • 11 views

World's priciest pizza sold for more than $12,000 at charity auction

A charity auction scene in a New York ballroom with a plated gourmet pizza on a table, bidders seated at round tables and an auctioneer at a podium.

In August 2007 a single pizza reportedly fetched over $12,000 at a New York charity auction, drawing attention for its extravagant ingredients and fundraising context. The sale is often cited in lists of expensive foods but is tied to a specific charity event and celebrity involvement.


On August 27, 2007, a pizza sold for more than $12,000 at a charity auction in New York City, becoming widely cited as one of the most expensive pizzas ever sold. The sale occurred during an auction that aimed to raise money for a charitable cause; media coverage at the time highlighted both the novelty of the auction lot and the value of its ingredients. Reporting around the event emphasized that the high price reflected the auction context—attendees bidding to support charity—rather than a standard commercial market price for a pizza.

The pizza’s publicity stemmed from several factors commonly noted in contemporaneous accounts: it was prepared with premium ingredients, presented as a special culinary experience, and associated with a high-profile fundraising environment. Some reports also mentioned celebrity endorsements and the participation of wealthy bidders, which helped push the final bid above $12,000. Such elements contributed to the story’s spread in newspapers and online lists cataloging unusually expensive foods.

It is important to distinguish between retail-priced luxury pizzas sold to wealthy buyers and items sold at charity auctions, where final prices often exceed intrinsic commercial value because buyers are supporting a cause and competing for unique experiences. Coverage of the 2007 sale generally framed the price as a reflection of the auction’s charitable purpose and the notoriety of the lot rather than a stable market valuation for pizza.

Over the years the 2007 sale has been referenced in articles and compilations about costly foods, often alongside other high-priced pizzas prepared with rare ingredients—such as truffles, caviar, or gold leaf—or marketed as exclusive experiences. Independent verification of every detail in secondary lists can be inconsistent; primary news reports from the auction date are the most reliable sources for specifics about the event, the organizer, and the beneficiary.

In sum, the August 27, 2007 sale stands as a documented example of a pizza reaching a six-figure-in-cents price at auction—more than $12,000—largely because of its status as a charity auction lot and the accompanying publicity. The event is frequently cited when noting extreme examples in culinary pricing, though such auction results should be understood in their fundraising context rather than as indicative of normal retail pizza prices.

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